Some people may ask “Why would you spend so much money on a luxury watch?” They are probably the same people that say things like “You don’t need a watch. You can just look at your iPhone for the time!” They just do not get it. A luxury watch does more than tell time. As Rolex’s recent ad campaigns say “It does more than tell time. It tells history.” The luxury watch industry has been around for several hundred years and it’s technology and innovation has continued to impress throughout the centuries. Talented watchmakers tirelessly assemble hundreds of tiny moving parts into a watch movement that can do amazing things, such as tell the day, date, year of, phases the moon, leap years.
In addition to their amazing innovation, luxury watches are a great way for the wearer to express him or herself. Each luxury watch brand has a different reputation and values different things. The brand that a watch owner chooses to buy says a lot about them. Even non-watch enthusiasts notice when someone is wearing a watch and automatically draw conclusions about the person and the fact that they are wearing a watch. They most likely assume that the wearer is dependable and conscientious. For watch enthusiasts, they will draw conclusions about the wearer based on the brand he is wearing: Here are what some of the most popular luxury watch brands say about their wearers:
A man that wears a Rolex watch is most likely a classy individual who values history and tradition. Rolex was founded in 1905 and is easily the most popular luxury watch brand. Rolex watches are very classic and the brand is not constantly introducing new models. The man with a Rolex does not easily give into trends and values classic pieces that will stand the test of time.
Breitling and TAG Heuer Watches
Breitling and TAG Heuer watch owners value functionality and accuracy. Breitling watches were originally created for pilots and TAG Heuer watches were built for race car drivers. Both of these professions need to be accurate and have a need for tools that are dependable, high-functioning, and durable. Both of these watch brands are perfect athletic watches, but also make great every day watches. They are rugged watches with a sturdy build and can handle any situation. Breitling and TAG Heuer watch owners need a watch that is ready at a moment’s notice to take on any adventure.
Patek Philippe Watches
The man that wears a Patek Philippe watch is most likely very successful. Patek Philippe watches are some of the finest and most expensive watches in the industry. The brand also has some of the most innovative and complicated watches, so a Patek Philippe owner most likely values and appreciates the hard work and effort that went into designing and creating this work of art.
Hublot watches are fine watches that typically boast industrial and modern designs. The man that wears a Hublot watch is probably more fashion forward than someone who wears a Patek Philippe or A. Lange & Sohne watch. Hublot watches are very fashionable and have several high profile athlete ambassadors, such as Dwayne Wade and Usain Bolt. Hublot watch owners most likely value fashion and love buying into the latest trend.
An OMEGA watch is the perfect timepiece for your average, everyday kind of guy. He wants something more understated than a Richard Mille and less expensive than an Audemars Piguet. But he still wants something of great quality and dependability. OMEGA watch is perfect for this man. He needs a dependable watch that functions properly and will look great on his wrist.
In summary, a luxury watch does more than just tell time. It tells about the wearer’s personality and values. It shows the qualities that they find to be important, whether that’s fashion or tradition. Each watch enthusiasts is different and looks for different things when buying their next timepiece. Next time you are interested in buying a watch, be sure to think about what each watch brand represents and what it will say about you.
