World Premiere of IWC Schaffhausen’s Portofino Collection
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‘A night in Portofinio’ was the name of IWC Schaffhausen’s gala at SIHH 2011. The event gathered some 900 guests. Among them were Matthew Fox, Jean Reno, Ronan Keating, Zinedine Zidane and many, many more.
The event also celebrated the world premiere of a photography collection showing some of the most important guests and friends of the brand.
The Zurich Opera House was invited to enchant every participant with some of the most loved Italian classics like ‘O sole mio’ and others.